Atlanta celebrates ‘404 Day’

Atlanta celebrates '404 Day'
Published: Apr. 4, 2023 at 8:56 AM EDT|Updated: Apr. 4, 2023 at 1:04 PM EDT
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ATLANTA, Ga. (Atlanta News First) - The fourth day of the fourth month is known as “404 Day” in Atlanta - a nod to the city’s 404 area code. Atlantans are celebrating Tuesday in a variety of ways.

The city has posted a map of several Atlanta pubs that are taking part in the fun. The signature 404 Day event will be held at Piedmont Park from 1 to 9 p.m. It will feature a food and vendor market, plus DJs and live music.

The Atlanta Braves are hosting a free festival in celebration of 404 Day. It’s at The Battery right outside the baseball stadium.

Mayor Andre Dickens is piggybacking on this 404 Day to focus on his “Year of the Youth” initiative. At the Martin Luther King Jr. Natatorium Tuesday, Dickens announced that thanks to city employees stepping up, the city has now shattered its goal of signing up 404 new mentors during its mentorship challenge.

Dickens encouraged companies to hire Atlanta’s youth this summer. He announced the city’s parks and recreation department is looking to hire 60 new lifeguards.

“All you have to be is 15 years old and you can make $15.50 an hour or more being a lifeguard,” Dickens said.

Georgia’s own Credit Union has temporarily changed the digital signage on top of its skyscraper with the message, “Happy 404 Day!” The credit union is also teaming up with the Atlanta Hawks to give out 404 King-of-Pops popsicles Tuesday on the BeltLine.